CompareStack/Mailchimp vs Loops
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Updated March 2026 · Independent Analysis

MailchimpvsLoops

Mailchimp starts at $13/mo, 73% cheaper than Loops's $49/mo. Loops is rated higher at 4.8/5 vs Mailchimp's 4.5/5.

M
Mailchimp

All-in-one marketing platform for email, SMS, automation, and analytics

★ 4.5/5Founded 200111M+ users users
Try Mailchimp Free →
L
Loops

Email for SaaS - marketing, transactional, and product emails

★ 4.8/5Founded 20225K+ SaaS companies users
Try Loops Free →

⚡ Quick Stats

⭐
Avg Rating
Mailchimp4.5/5
Loops4.8/5
🏆 Loops wins
💰
Starting Price
Mailchimp$13/mo
Loops$49/mo
🏆 Mailchimp wins
🔧
Features
Mailchimp15
Loops15
🏆 Mailchimp wins
🎁
Free Plan
MailchimpYes ✓
LoopsYes ✓

📊 Ratings Breakdown

M

Mailchimp

4.5/5 avg
G2 Score4.4/5
Capterra Score4.5/5
Overall Avg4.45/5
L

Loops

4.8/5 avg
G2 Score4.8/5
Capterra Score4.8/5
Overall Avg4.8/5

⚡ Quick Verdict

Independent analysis based on features, pricing, and user ratings

Choose Mailchimp if you need:
  • ✓ Email Campaigns
  • ✓ Marketing Automation
  • ✓ Landing Pages
  • ✓ Sign-up Forms
  • ✓ Audience Segmentation
Try Mailchimp Free →
Choose Loops if you need:
  • ✓ Marketing Emails
  • ✓ Transactional Emails
  • ✓ Loops Sequences
  • ✓ Drag-and-Drop Editor
  • ✓ Segmentation
Try Loops Free →

🔧 Feature Comparison

Mailchimp uniquely offers Email Campaigns, Marketing Automation, Landing Pages. Loops uniquely offers Marketing Emails, Transactional Emails, Loops Sequences. Both share 2 features including A/B Testing, Templates.

Feature
Mailchimp
Loops
A/B Testing
✓
✓
Templates
✓
✓
Email Campaigns
✓
✗
Marketing Automation
✓
✗
Landing Pages
✓
✗
Sign-up Forms
✓
✗
Audience Segmentation
✓
✗
Analytics & Reporting
✓
✗
Social Media Posting
✓
✗
Customer Journeys
✓
✗
Dynamic Content
✓
✗
AI Content Generator
✓
✗
SMS Marketing
✓
✗
300+ Integrations
✓
✗
Surveys
✓
✗
Marketing Emails
✗
✓
Transactional Emails
✗
✓
Loops Sequences
✗
✓
Drag-and-Drop Editor
✗
✓
Segmentation
✗
✓
Events & Attributes
✗
✓
Analytics
✗
✓
Custom Domain
✗
✓
API
✗
✓
Integrations
✗
✓
In-app Messages
✗
✓
Webhooks
✗
✓
User Syncing
✗
✓
Total Features
15
15

💰 Pricing Comparison

Mailchimp starts at $13/mo, 73% cheaper than Loops's $49/mo.

M

Mailchimp Plans

Free tier available

Free
Free
  • • 500 contacts
  • • 1000 emails/mo
  • • 1 audience
EssentialsBest Value
$13/mo
  • • 500 contacts
  • • 5000 emails/mo
  • • 3 audiences
Standard
$20/mo
  • • 500 contacts
  • • 6000 emails/mo
  • • Automation
Premium
$350/mo
  • • 10K contacts
  • • 150K emails/mo
  • • Unlimited audiences
Full Mailchimp pricing breakdown →
L

Loops Plans

Free tier available

Free
Free
  • • 1000 contacts
  • • 2000 emails/mo
StarterBest Value
$49/mo
  • • 5000 contacts
  • • Custom domain
Growth
$149/mo
  • • 25K contacts
  • • Priority support
Pro
$599/mo
  • • 100K contacts
  • • Dedicated IP
Full Loops pricing breakdown →
🔔 Get notified when prices change

❓ Frequently Asked Questions

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